Browsing the Kickstarter blog, I came across this article showing their stats from 2011.
$19M pledged for music.
Everyone wants to talk about how the music industry is failing. Everyone wants to talk about how poor the quality of recorded music has become. As music fans, are we actually surprised by this? As the Big Three record labels try to stop the bleeding from decline in sales, they’ve had to cut investment in artists and their recordings.
As the “old way” of doing things continues to spiral downward, I am encouraged by the Kickstarter model. It’s on its way up. And it’s giving anyone with a creative project – not only music – the chance to carry out their vision. For the supporter, it provides a feeling of connectivity, a kind of partnership in the project. The fans are like investors in a business.
And the best part? At the end of the project, you can hold something unique in your hands and know that you were a part of bringing it to fruition.
I am happy that my band, double-breasted, was one of the 11,000 successful Kickstarter projects in 2011. I can’t wait to share the new CD, Suit Yourself, with our fans on February 11th.